Fair value, instant cash, and complete respect, whether it's for school fees, a new home, or a fresh start. Chennai is our home, and families across Tamil Nadu have trusted us for 10+ years.
We didn't grow by chance. From our Chennai home to sixteen branches across Tamil Nadu, ten years and thousands of families who came back, built by doing one thing right: a fair, honest value, paid instantly, with respect for every person who walks in.
Gold rates change every day. We quote the live IBJA / MCX rate the moment you call or visit, so you always get today's real price, never an old one printed on a page.
16 branches across Chennai & Tamil Nadu. Use the branch finder, walk in during business hours, no appointment needed.
An Aadhaar card works as both photo ID and address proof, so the KYC check is quick and simple.
We test your gold with a German XRF machine in front of you. No acid, no damage, nothing hidden.
We weigh it on certified scales and give you a written quote at the day's live IBJA / MCX rate, with a GST bill.
Once you accept, payment is made on the spot, directly to your bank account or in cash, within about 30 minutes.
Carry the pledge receipt from your bank or financier, along with your ID, so we can verify the loan.
An Aadhaar card covers both photo ID and address proof for a fast KYC check.
Our representative accompanies you to clear the outstanding loan and release your pledged gold from the bank.
Back at the branch we test and weigh your gold and quote it at the day's live rate, fully transparent.
You take home the balance immediately, free of the loan, with the money in your account before you leave.
99.9% accurate, watched live by you
The day's real IBJA / MCX price
Straight to your bank or in hand
We settle your bank loan for you
Always one close to you
10,000+ families served, 4.6★
The staff were so patient and respectful with my mother, explained every step. Felt safe and never rushed.
Released my pledged gold from the bank smoothly. Documented, proper GST bill, completely transparent.
Came in worried, left relieved. They tested the gold in front of me and the cash was in my account in minutes.
Private room, no crowd, treated my family with real respect. Clear bill, no hidden deductions.
Doorstep service for my grandmother. Polite, professional, and everything in writing. Highly recommend.
✓ Only verified, dated reviews about our service & staff. We never quote rates in reviews. Read more ›
We quote the live IBJA / MCX rate of the day, the moment you call or visit, based on your gold's purity and weight. It's never a stale number printed on a page.
Once you accept the quote, payment is made within about 30 minutes, directly to your bank account or in cash.
No. We use a German XRF machine, a non-destructive test. There's no acid and no scratching, and you watch the whole thing.
Yes. Bring your pledge receipt, and our representative accompanies you to settle the loan and release your gold, then we re-value it at today's rate.
Your pledge receipt and a photo ID with address proof, an Aadhaar card covers both.
Yes, just let our branch executive know in advance and we'll arrange it.
A photo ID and address proof. An Aadhaar card is ideal as it serves as both. A purchase bill helps but isn't mandatory.
Yes, every transaction comes with a written quote and a GST bill. Nothing is hidden.
The purity check and KYC together take about 10–15 minutes.